Post about "Jhing Chik Jhing"

Jhing Chik Jhing at the Nave Valan Festival at NCPA

Our Marathi Feature Film “Jhing Chik Jhing” closes the Nave Valan (New Wave) film festival running at NCPA currently. The film screens on the 13th of October 2010 at 6.30 p.m. It is being shown with English sub-titles.

The film tells the story of a young boy, Shyam, who desires to become ‘someone’. His father Mouli is a cotton farmer who ekes out a living growing cotton. His mother Manda and sister Dipti make up the remaining family. The 4 live in Vidarbha (where the bulk of farmer suicides are taking place).

As the film starts – Shyam is in trouble. He hasn’t worn the school uniform and is dressed in civvies – he promises his teacher that as soon as the cotton is sold, his father will buy him a new school uniform shirt. As the film progresses, you realise that the entire family has its hopes pinned on the cotton harvest being able to fetch a ‘good’ price – they can pay off the money lender – to whom they owe Rs.10,000 – the grocers and the fertilizer shop. If they are lucky, they can even redeem their pair of bullocks.

In a country where farmers cannot set their price – this is not to be and the parents decide that rather than lose their land – which is pledged to the money lender – the entire family will commit suicide on Republic Day – the day they are supposed to lose the land. Shyam, who has a great desire to live and succeed, overhears the parents – and decides he, and his family, are going to live.

What Shyam does to try and save them, and whether he succeeds or not is the crux of the film.

Do try and catch it on Wednesday and drop me a line on what you think of the film.

Some reviews of the film are:
India.com – here
Passion for Cinema – here

Jhing Chik Jhing closing film at the NCPA Marathi Film Festival "Nave Valan"

The NCPA – National Council for Performing Arts – has been running a Marathi Film Festival called Nave valan or new wave – since last year. The idea is to

to showcase what has perhaps gone unnoticed – that Marathi cinema, given a chance, can have mainstream appeal …..

The festival opens, in October,  with this years National Award winner for Best Marathi film Natarang, and closes with Cogito Entertainment’s Maharashtra State Award Winner – Jhing Chik Jhing – the film that my company produced:)

[youtube=http://www.youtube.com/watch?v=ogKVAEL0J0c&w=640&h=385]

All films exhibited will be run with sub-titles. Do go and see – and drop me a line on how you found the film/films.

The entire schedule from Saturday, 9th of October to Wednesday 13th October

NCPA Nave Valan

(New Turn)

Marathi Film Festival

Dance Theatre Godrej &

Experimental Theatre

Saturday, 9th to Wednesday, 13th

An NCPA Presentation

In collaboration with the Directorate of Cultural Affairs, Government of Maharashtra

Natarang

(127 mins – with English subtitles)

Saturday, 9th – 6.30 pm

Directed by Ravi Jadhav

Cast: Atul Kulkarni, Sonalee,

Kishor Choughule and others

Produced by Zee Talkies

Jeta (Warrior)

(125 mins – with English subtitles)

Sunday, 10th – 3.00 pm

Directed by Ajinkya Deo and

Amol Shetge

Cast: Ramesh Deo, Seema Deo, Ajinkya

Deo, Manava Naik and others

Produced by Ramesh Deo Production (P)

Ltd. & Lokmat Entertainment

Lalbaug Parel

(124 mins – with English subtitles)

Sunday, 10th – 6.30 pm

Directed by Mahesh Manjrekar

Cast: Sachin Khedekar, Seema Biswas,

Satish Kaushik, Veena Jamkar, Sameer

Dharmadhikari and others.

Produced by Arun Rangachari

Ringa Ringa

(107 mins – with English subtitles)

Monday, 11th – 6.30 pm

Directed by Sanjay Jadhav

Cast: Sonali Kulkarni, Ajinkya Deo, Bharat

Jadhav and others

Produced by Kanchan Satpute

Mumbai-Pune-Mumbai

(103 mins)

Tuesday, 12th – 6.30 pm

Directed by Satish Rajwade

Cast: Swapnil Joshi and Mukta Barve

Produced by

Mirah Entertainment Pvt. Ltd.

Jhing Chik Jhing

(116 mins – with English subtitles)

Wednesday, 13th – 6.30 pm

Directed by Nitin Nandan

Cast: Bharat Jadhav, Dilip Prabhavalkar,

Madhavi Juvekar, Chinmay Kambli and

Sanjay Mone

Produced by Cogito Entertainment

(India) Pvt. Ltd.

For admission enquiries,

call NCPA Box Office on 66223724/66223754

D-Day June 11th – Jhing Chik Jhing releases

finally. the baby is out. a labour of love, sweat, tears and a fair amount of screaming :) . Some of us have gone bald, the others grey. we have lost weight, and sleep. The birthing pangs have been quite something. But, will we do it again – in a heartbeat :)
sometimes i wonder if the making of a movie is as exciting as the movie itself.

Now the formal bit :
Cogito Entertainment’s maiden Marathi Feature Film – Jhing Chik Jhing – releases today in theatres across Maharashtra.

Having won a dozen or so awards – from best story to best film, best actors to best child actors – the film has been received well at all the previews that we have had till date.

But, the true test is with how the audiences respond to the story, the actors, and whether they talk about it to others encouraging them to see!

We have done our best, the rest is in the hands of the audience :)

Here are the theatres in which the film is available in Mumbai:

In Mumbai the film is available with English sub-titles at the following theatres, and at the following times :

sun city – vile parle- 12.45 show
24 karat – jogeshwari w – 4.15 show
Movie Star – Goregaon – 6 pm & 9 pm.

In Pune these are the theatres in which the film is available :

In Pune the film is available with sub-titles at INOX for the 1.40 pm show.

the reviews have already begun coming in:
Check out:

  • Poonam’s review at Visceral Observations here
  • HT Cafe’s review over here
  • Passion for Cinema has a bit here with User Generated reviews and ratings
  • Upperstall – has a similar page here
  • Jeeturaj at Radio Mirchi gave it a 4 star rating yesterday
  • Amit Bhandari at Star maaza – said it is a must watch film, and gave it a 4 star rating.

Do try and catch it – and let me know what you think :)

Jhing Chik Jhing – Theatrical Trailer

Cogito Entertainment’s first Marathi Feature Film “Jhing Chik Jhing” releases on the 11th of June 2010.

Promotion and Publicity are in full swing. The partners are all over Maharashtra holding Press Conferences. The promos will hit the TV channels by the end of this week, and the theatrical trailer is running across theatres in Maharashtra

Here is the theatrical trailer:

[youtube http://www.youtube.com/watch?v=ogKVAEL0J0c&hl=en_US&fs=1&]

Jhing Chik Jhing – photosets

Cogito Entertainment’s first Marathi feature film Jhing Chik Jhing is releasing on the 11th of June . And, obviously before its release there are a zillion things to be organised and put into place. Distribution is the next phase of the film. and to get audiences to the theaters, a fair amount of thinking and planning has gone into publicity and promotion.

Yesterday, we received the photosets that will go up at various theaters. Have a look. And, tell me what you think !

Bharat Jadhav in his award winning role as Mouli – a good decent man who has nothing left to lose but his sense of honour and self respect.

Chinmay Kambli in his award winning role as Shyam – a boy who won’t let circumstances prevent him from reaching for the stars

Madhavi Juvekar – i her award winning role as Manda.

Dilip Prabhavalkar – plays kavi

Aarti More plays Dipti