Posts Tagged ‘Dial One Aur Jeeto’

Tomorrow on Dial One aur Jeeto – made by Cogito TV (my little bit of branding for my company) – is special guest Sanjay Jumani – the world famous nnuummerologgistt.
If you want to call the great man himself to find out if you need double alphabets in your name – call the numbers that [...]

Clap

Clap

…. ouch a yawn.
I loved the KBC promotions. The rap featuring Bachchan – don’t lose hope is the moral of the story was entertainment at its best. If the purpose was to get audiences to tune it – it worked. It’s a pity that the show did not live up to the promise of promotions.
Last [...]

Clap

Clap

Tuesday, 26th July, began like most other Tuesdays in my life. Wake up by 6.30 a.m. get ready to get to Peddar Road – and teach. Tuesday I was focusing on the role of media in creating a “collective conciousness”.
Post the lectures (2 and a half hours), there was to be a meeting at Sahara [...]

Clap

Clap

Finally went on in its new avtaar from the 4th of July at Film City. Studio number 10 is our home for the next 3 months atleast. It is from this studio that we daily make (executive produce) and transmit India’s first interactive game show of this nature.

Film City – Studio 10
To say the [...]

Clap

Clap

The new improved one hour long Dial One aur Jeeto is finally on air with a new format.
Yesterday, was the first episode of the new series.
The lead up to the show was fraught with tension. There were issues with studio availability, contracts, budgets, egos and the kitchen sink. But like everything in television everything fell [...]

Clap

Clap

This post first appeared on Media Musings on the 17th of Feb. sheer laziness (or is it inertia) that prevented me from posting it here!
For the last few months we have been working closely with Sahara One to develop a show that will disrupt the viewing pattern of competition. The culmination of this was a [...]

Clap

Clap